Bright sparks is a new festival celebrating creativity, learning, and hands-on fun for families and children. The identity needed to capture the energy of making and discovery while feeling warm, inclusive, and full of life.

The visual language was built around hand-drawn shapes and playful risograph-inspired patterns, symbolising the joy of experimentation and connection. These tactile, textured elements created a cohesive toolkit adaptable across posters, digital assets, and on-site materials. The vibrant colour palette and dynamic compositions reflected the festival’s mission to spark imagination, connect families through creativity, and turn a day of making into a memorable shared adventure.

Visual identity & print design
Role: Lead designer, art direction